• Publicity Launch

  • Home Entertainment Campaign

  • Influencer Marketing

The Fabelmans Home Entertainment Release

MKM supported Universal Home Entertainment with the publicity campaign for the home entertainment (Digital and Blu-ray/DVD) release of the Oscar-nominated drama The Fabelmans directed by Steven Spielberg

  • Placed exclusive clips from the bonus features

  • Syndicated announcement of the release dates to US and Canada press

  • Pitched ‘out now’ columns and listings 

  • Pitched Digital code promotions

  • Organized Blu-ray review mailing for press and influencers 

  • Tracked and reported all coverage

More than 250 pieces of coverage are live including pieces on Access Hollywood, EW, Town & Country, Cinemablend, Tribute Canada, Yahoo Movies, IMDb, Cosmopolitan, Variety, Slash Film and The Wrap.   

CLIENT: UNIVERSAL HOME ENTERTAINMENT

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