Death Becomes Her - Influencer Marketing

Working with Universal Pictures and its official social channels, MKM created a TikTok influencer campaign celebrating the 30th anniversary of the iconic cult classic film Death Becomes Her. We partnered with two content creators who specialize in different types of artistic expression: Valeriya Eros  created an SFX makeup look to represent Meryl Streep/Madeline’s twisted neck and Body Paint Artist Marina Eloise paid homage to Goldie Hawn/Helen’s famous ‘hole in the stomach’ scene. The live content has a potential social reach (from the platforms’ followers) of 7.4M. 

CLIENT: UNIVERSAL PICTURES